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Angular Vs. React: Which one to choose for your Web App?

Angular 2 is an open-source framework mostly used to create web apps, single-page web applications, & hybrid apps. Angular is made on TypeScript, maintained and developed by Google. It is a complete tool kit that has everything designers need to make large-scale applications. No wonder it increases popularity: leading industries, such as Xbox, BMW, Forbes, and a lot more select Angular over React for the front-end development.

Projects built with Angular:

  • Samsung Forward
  • Forbes
  • Microsoft Office Home
  • BMW Driveaway Price-Calculator

ReactJS or React was established by Facebook as front-end Java-Script library to build user interfaces (UI). It uses a declaratory style of programming to explain the UI state. React permits the programmers to figure-out how their application will look for users as well as how they will interact with it. React is even used to build web apps, and native-rendered apps, and also mobile apps.

Angular vs React.js – Tech Side

Performance & DOM – Both Angular and React are great for the front-end development. Plus, they do uniformly well when it is about building large-scale applications. However, there is a huge difference between Angular & React. React.js use virtual DOM (Document Object Model – permits accessing & changing the document contents, structure and layout). Whereas Angular 2 functions on real DOM.

Data binding – Data binding is synchronizing data between UI and business logic. The distinction between Angular & React.js is that Angular 2 uses both one- & two-way data binding; altering data impacts view as well as changing view triggers alterations in data. React uses one way binding. One-way data binding makes the code steadier, as well as also makes debugging an application build with React vs Angular app much easier. Still, the one two-way binding of Angular is easier to work with & makes the framework more adaptable.

Component Architecture – Generally, both React.js and Angular come with strong ecosystems. React is easy to grasp, however it needs multiple integrations such as Redux to use its potential completely.

Bundle size – The smaller the file, the quicker it loads. The sooner it loads, the higher the ranking will be and, eventually, the conversion rate and margin. Angular resolves this problem by not comprising the whole bundle of Angular framework in user’s app. For ReactJS, it is the use of webpack, tree shaking and dynamic imports that decrease the size of the bundle.

Backward Compatibility – The probability to update architecture for adding new libraries and modules is significant for every developer. React is a library, and has complete backward compatibility. You can add diverse releases of libraries to the app as well as update the old ones. Hence React is considered better than Angular.

If you plan to stepwise improve the project by adding innovative features, React could be the best choice because it has an absolute backward compatibility.

How to run an effective loyalty program

One of the biggest worries to hear from merchants is limited time. If you are worried that you won’t have much time to accomplish an effectual loyalty program, following are some tips to balance the minutes you spend with getting the best out of a loyalty program.

1. Set-up automated emails – One of the greatest things a loyalty program does, is to assist you be linked to your customers amid purchases. Though, unlike many marketing campaigns, loyalty emails can perhaps look after themselves. Emails such as welcome sequences, reward available reminders and points balance updates normally have far higher open & click through rates rather than other marketing emails, since they are more individual and personalized. They can even be fully automated so that you can fix them up, and then let them run in the background till you have little more time to tweak them.

2. Make clienteles part of your marketing crew – If you make your customers a bigger part of your marketing, they might do some acquisition work for you. By encouraging customers to give reviews and refer family and friends, you can push more authorized traffic to your website that is more possibly to convert. Referred clients normally have a higher lifetime value also.

3. Use the loyalty program to power your current marketing – One great way to manage your loyalty program is to work it in your other marketing plans. Rather than an individual activity, it could be used to add weight and power to things you are already investing time & effort into.

4. Classify the metrics that matter – Choose the metrics that are most important to your loyalty tactic today. Early on, that could be the no. of members you have, as well as how their standard order value compares to the non-members. This will aid you to understand if your plan is rising, as well as if adding intrinsic value. While you develop the program, you can adapt this to how many endangered clients you have, & how consumer lifetime value is growing. By concentrating on one or two system of measurement before trying to report on each and everything, you would be able to check the victory of your program rapidly and easily. You will even find it simpler to know when variations need to be executed.

Customer Experience Marketing – Biggest Asset for your business

Great customer experience could be a company’s most effective and real marketing strategy. Read on & learn how to raise your customer experience marketing with customers as one of your biggest assets.

1. Market to individuals, not businesses – An outstanding customer experience is your top sales & marketing strategy. Creating a client strategy, an extraordinary customer journey, as well as knowing what they believe of you are fundamental to business achievement.

Following are some ways to collect real & honest feedback-

  • Use empathy: It’s a great emotion to invite the required response from the clients. Emotions & memory are linked together. When you generate a client’s sentiment, they will most likely remember your product.
  • Share good stories with your client: When your clienteles hear a great story about your service/product, they can definitely get convinced to buy.
  • Show some care: Build a deeper level of user-experience that demonstrates that you are interested as real individuals, and not only as transactions.

2. Make word-of-mouth your success – Suggestion on using your service/product is more influential when it is coming straight from your consumers’ mouth rather than the marketing team. It can help overcome possible doubts to use your product.

3. Be on top of the customer reviews – You cannot monitor the conversations offline; however, you can watch the client’s feedback online. Your clients share their products feedback, advices and recommendations online, through Facebook, Twitter posts, and more usually in B2B SaaS and third-party review sites. Customer reviews are possibly one of the most effectual marketing tools.  Pay attention to what your consumers are talking about your product, both negative and positive. Give them attention, time, value and empathy, they deserve. 

4. Emphasis on building associations from first-time acquisitions – Building true contacts with new and current customers is vital to create a good customer experience. Encourage honest feedback because while positive feedbacks inspire your team, negative reviews can showcase enhancement opportunities. 

5. Share case studies – It is an outstanding tool to bring prospective new customers by sharing personalized experiences. After understanding a case study, a person can get closer to decide if or not to invest in your service or product. Make use of the case studies to display client satisfaction, seize a range of viewpoints from existing clients and share amazing customer experiences. It lets new consumers to know your product better as well as reduce any unfairness.

6. Engage a Chief Experience Officer – Employing a CXO combines management skills with a passion for offering a reliable and positive client experience.

UX Design – Best Practices for Ecommerce web portals

UX in an eCommerce Store – UX design for e-Commerce stores (web + mobile applications) is a gateway to get into your target spectator’s head. Make sure to offer them a spontaneous, simplistic, logical, and thrilled shopping experience. Be it eCommerce mobile application development or eCommerce web development, UI/UX design plays a significant role. UI emphases on getting users’ first attention with imaginative design. However, UX wins their hearts by offering them with smooth app experience they want.

Following are some eCommerce store factors’ to consider for UX:

1. User Interface – Although UX design plays a fundamental role in the accomplishment of any software, it is unfinished without User Interface (UI) design. Basically, UX adds final touchups as well as puts the soul in the UI design. The best eCommerce User Interface must have clear branding all over its landscape with publicity enablement’s. It will support your business partners for using your branding essentials to showcase their affiliation with your brand & vice-versa for you.

2. Clear Homepage Layout – Your E-Commerce platform’s homepage plan is the first imprint on the users. Its placements for deals and brands, search bar, contact info and profile define how real the user experience it will generate.

3. Useful Product Detail Pages – It might show several details, such as:

  1. Product images from diverse angles
  2. Product title
  3. Prices, discounts and limited-time deal with countdown offer
  4. Product color and size range segment
  5. Pin code for a delivery time estimate
  6. Product Descriptions about its style & main use, color, material details, etc.,
  7. Bank & Payment card offers
  8. Call to action: Add to Cart or Buy Now
  9. USPs of eCommerce platform, such as 7 days return/exchange plan, 100% authentic products, etc.
  10. Related product grids
  11. Ratings and reviews
  12. FAQs

4. Simple & direct checkout pages – Online Shops checkout procedure is same as checking out from the offline stores that provide home delivery. It asks for the info such as contact details, payment details and adding address, validating the cost with applied discounts and offers, then making the payment to ultimately place an order.

5. User Profiles – This is the home of a customer from where the customers can edit their personal information, like user name, category interests, user bio, wish list, premium points, payment information, etc. Some eCommerce websites also permit the users to make the profile public and be an influencer for their brand.

To improve the eCommerce UX for better conversions; take and implement clients’ feedback regularly, improve website speed, enhance navigational UI UX design, receptiveness in nature and ease in the checkout procedure.

Progressive Web Apps

Progressive web applications are all about proposing features similar to that of typical native apps on a browser. It’s an app that works on a web browser. Technically, PWA’s grant entree to open web know-hows to render cross platform interoperability. Progressive web applications offer the spectators with an app-like functionality & experience that is modified for their devices.

The idea behind the thought of progressive web apps is to offer the users with access, be it any device (since they are using it on the browser). Popular Companies using Progressive Web Applications are Pinterest, Uber, Twitter, Instagram, Tinder, Trivago, Forbes and more.

How Progressive Web Applications are different from Native Apps?

Native apps are self-contained plans that persist with smartphones only. PWAs are websites with the feel and look of an app to provide a bespoke experience to users. It is vital to recognize what makes PWA a PWA; following points will show how these web apps are different from mainstream native apps:

1. Responsiveness – Progressive web apps run on the browser & the browser can be opened from every device, be it a desktop, smartphone, tablet, iPad and all others. When the progressive web application is established, the matter of responsiveness is considered on a prior note so as to when the operator is trying to approach your Progressive web app from any device, he should have a smooth experience.

2. Flexibility – The most significant factor of progressive web application is that their boundary is not only up to smartphones, they are reachable on every platform. That is the reason PWAs are a secret ingredient for improved user engagement since they have a specialty to be able to work on all sorts of operating systems or browsers.

3. The factor of connectivity – Progressive web applications allow the users to discover the same with the app independent of connection. This is feasible by caching the application data before time. This procedure is executed with service workers. Service worker provides a programmatic method to cache resources. Thus, while developing a Progressive web application, the aspect of internet connectivity must be kept in mind, not every customer will have facility of a strong internet connection. Therefore, PWAs should be reachable with low connectivity also.

4. Keep the application feel intact – Progressive apps are about providing an app-like feel on the web. So, it is essential to not let it lose the application like experience when you are in the procedure of developing a Progressive web application.

Progressive web apps are safe as they follow HTTPS protocols like any other site or web app. Apart from that, as they are available through web browsers, Progressive apps benefit from all the modern safety qualities built into web browsers too.

Web 3.0: A New Era of Technology for Business

Web 3.0, also called as the third-generation internet, is next progression of the World Wide Web. It offers a data driven Semantic Web employing a machine-based learning of data with the purpose of developing an intelligent & connected web experience for the users.

The Web of today is static/still and incompetent to adjust to individual requirements of every person experiencing it. Web 3.0 guarantees to be more dynamic as well as interactive. By executing artificial intelligence & blockchain skill, it will redefine web experience with fundamental changes to guarantee democratization across all the aspects of internet.

In Web 3.0, data is kept securely and spread across various devices, eliminating the requirement for centralized servers. Such a design decreases the risks of huge data leaks since data is not any longer centrally stored – making it more resilient to compromise.

Following are the main features that can aid define Web 3.0:

  1. Semantic Web: The next progress of the Web includes the Semantic Web. It improves the capabilities of web know-hows to create, share & connect content through search & analysis by knowing the significance of words rather than by numbers or keywords.
  2. Artificial Intelligence: By combining the semantic capabilities through natural language processing, laptops can understand info on an individual-like level to deliver quicker and more appropriate results. By doing this, they become more intellectual and better fulfil the requirements of the users.
  3. 3D Graphics: Three-dimensional plan is used broadly in websites & services in Web 3.0. Computer games, museum guides, geospatial contexts, eCommerce and more are all common instances of this.
  4. Connectivity: With Web 3.0, data is more connected because of semantic metadata. Consequently, user experience grows into a new level of connectivity leveraging all accessible information.
  5. Ubiquity: Internet content & services can be retrieved anywhere at whatever time through any number of devices, rather than wholly via smartphones and computers. Web 2.0 is already universal in many ways, however the development of IoT devices will take it to next levels.
  6. Blockchain: With this technology, user data is secured and encoded. This prevents big companies from controlling or using users’ private data for their benefit.
  7. Decentralized: Decentralized data network store data in a peer-to-peer interconnection. Users sustain tenure over their data & digital assets as well as are able to log-in safely on the internet without being traced.
  8. Edge Computing: Web 3.0 trusts on the development of edge computing where apps & data are managed at the network edge on the devices such as laptops, mobile phones, appliances, sensors & even smart cars.